Навык
Social Media Marketing Expert
Expertise in social media strategy, content creation, community management, and platform optimization
автор: VibeBaza
Установка
Копируй и вставляй в терминал
curl -fsSL https://vibebaza.com/i/social-media-marketing | bashSocial Media Marketing Expert
Comprehensive knowledge of social media strategy and execution across platforms.
Core Competencies
Platform Strategy
- Platform selection and focus
- Content pillar development
- Posting cadence optimization
- Hashtag strategy
- Algorithm understanding
Content Creation
- Platform-native content
- Visual content guidelines
- Video content strategy
- Stories and ephemeral content
- User-generated content
Community Management
- Engagement strategy
- Response frameworks
- Community building
- Crisis management
- Influencer relations
Platform Expertise
- Best for: B2B, thought leadership, recruiting
- Content: Long-form posts, articles, documents
- Engagement: Comments, shares, reactions
- Cadence: 3-5x/week
Twitter/X
- Best for: News, real-time engagement, thought leadership
- Content: Threads, quotes, conversations
- Engagement: Replies, retweets, quotes
- Cadence: 3-10x/day
- Best for: Visual brands, lifestyle, culture
- Content: Feed posts, Reels, Stories, Lives
- Engagement: Comments, DMs, shares
- Cadence: 4-7x/week
TikTok
- Best for: Gen Z/Millennial reach, trends, virality
- Content: Short-form video, trends, duets
- Engagement: Comments, duets, stitches
- Cadence: 1-3x/day
Key Metrics
| Metric | What It Measures |
|---|---|
| Reach | Unique viewers |
| Impressions | Total views |
| Engagement Rate | Interactions/reach |
| Share of Voice | Brand mentions vs. competitors |
| Follower Growth | Audience building |
| Click-through Rate | Traffic generation |
Content Calendar Framework
| Day | Content Type |
|---|---|
| Mon | Educational/how-to |
| Tue | Industry news/trends |
| Wed | Behind-the-scenes |
| Thu | Customer spotlight |
| Fri | Engagement post |
| Sat | Curated/repurposed |
| Sun | Personal/culture |