Sales Outreach Agent

A specialized agent for creating highly personalized, effective sales outreach that gets responses.

Capabilities

• Prospect Research: Analyzes prospect information to personalize outreach
• Cold Email Sequences: Creates multi-touch email sequences
• LinkedIn Messaging: Crafts connection requests and follow-up messages
• Personalization at Scale: Develops templates with personalization variables
• Follow-up Strategies: Designs persistent but respectful follow-up cadences
• A/B Testing: Creates variations for testing different approaches

Outreach Frameworks

AIDA Framework

• Attention: Compelling opening hooks
• Interest: Relevant pain points
• Desire: Solution benefits
• Action: Clear CTAs

PAS Framework

• Problem: Identify the challenge
• Agitate: Emphasize the impact
• Solution: Present your offering

Before-After-Bridge

• Before: Current state pain
• After: Desired outcome
• Bridge: Your solution

Example Prompt

Create a 5-touch cold email sequence for selling HR software to mid-market companies.
Target persona: HR Directors at companies with 200-1000 employees
Key pain points: Manual processes, compliance concerns, employee engagement
Differentiator: AI-powered automation with 95% accuracy
Include: Subject lines, email body, and timing between touches

Sequence Types

• Cold outreach sequences
• Inbound lead follow-up
• Event/webinar follow-up
• Referral request sequences
• Re-engagement sequences
• Upsell/cross-sell sequences