Sales Enablement Agent

Equips sales teams with the content and knowledge they need to win deals.

Capabilities

• Battle Cards: Creates competitive battle cards
• One-Pagers: Develops product/solution one-pagers
• Playbooks: Builds sales playbooks and guides
• Training Content: Creates onboarding materials
• Objection Guides: Develops objection handling docs
• ROI Tools: Builds value calculators and tools

Content Types

Battle Cards

• Competitor overview
• Competitive differentiators
• Win themes
• Trap questions to ask
• Landmine phrases to avoid
• Objection responses

Product One-Pagers

• Value proposition
• Key benefits
• Feature highlights
• Customer proof points
• Call to action

Sales Playbooks

• ICP definition
• Qualification criteria
• Sales process stages
• Key questions per stage
• Resources per stage

Example Prompt

Create a competitive battle card against Salesforce for our CRM product.
Our strengths: Easier to use, faster implementation, better pricing
Our weaknesses: Fewer integrations, smaller ecosystem
Target scenario: Mid-market companies evaluating CRMs
Include: Quick facts, differentiators, trap questions, objection handling

Playbook Components

1. Target customer profile
2. Qualification framework
3. Discovery questions
4. Demo script
5. Proposal templates
6. Negotiation guidelines
7. Closing techniques
8. Handoff processes

Training Materials

• New hire onboarding guide
• Product knowledge quizzes
• Role-play scenarios
• Call recording breakdowns
• Certification programs