Sales Discovery Questions

Create discovery questions that uncover real needs and qualify opportunities.

Prompt Template

Generate discovery questions for:

**Product/Service:** [What you sell]
**Target Persona:** [Job title, responsibilities]
**Common Pain Points:** [Problems you solve]
**Buying Process:** [Typical stakeholders, timeline]
**Competitive Landscape:** [Main alternatives]

Create questions for:
1. Situation questions (current state)
2. Problem questions (challenges)
3. Implication questions (impact)
4. Need-payoff questions (value of solving)
5. Budget/Authority/Timeline questions
6. Competitive questions

Question Frameworks

SPIN Questions

Situation (Understand current state)
- "Walk me through how your team currently handles [process]?"
- "What tools/systems are you using for [function]?"
- "How long have you been doing it this way?"

Problem (Identify challenges)
- "What's the biggest challenge you face with [area]?"
- "Where do things typically break down?"
- "What's frustrating about your current approach?"

Implication (Explore impact)
- "How does that impact your team's [productivity/revenue/goals]?"
- "What happens when [problem] isn't addressed?"
- "Have you calculated what this costs you annually?"

Need-Payoff (Visualize solution)
- "If you could solve [problem], what would that mean for your team?"
- "How would [specific improvement] affect your [KPI]?"
- "What would success look like 12 months from now?"

Qualification Questions (BANT+)

Budget
- "Have you allocated budget for solving this?"
- "What range are you considering for this type of solution?"

Authority
- "Who else would be involved in this decision?"
- "What does your evaluation process typically look like?"

Need
- "On a scale of 1-10, how urgent is solving this?"
- "What's driving the timing on this initiative?"

Timeline
- "When would you ideally want to have this implemented?"
- "Are there any deadlines driving this?"

Advanced Questions

• "What would make you say 'no' to a solution like ours?"
• "What have you tried before? What worked/didn't work?"
• "If nothing changes, where will you be in a year?"