Case Study Interview Questions

Extract compelling customer stories through strategic interviews.

Prompt Template

Create case study interview questions for:

**Customer:**
- Company: [Name]
- Industry: [Sector]
- Size: [Employees/Revenue]
- Contact: [Name, title]

**Project Context:**
- Product Used: [What they implemented]
- Timeline: [When they started]
- Known Results: [High-level outcomes]

**Story Angle:** [What makes this story compelling]
**Target Audience:** [Who will read this case study]
**Key Metrics to Capture:** [Specific numbers you need]

Generate:
1. Background questions (5)
2. Challenge questions (5)
3. Solution/implementation questions (5)
4. Results questions (5)
5. Quote-worthy questions (5)
6. Forward-looking questions (3)

Question Categories

Background Questions

• "Tell me about [Company] and your role there."
• "What does a typical day look like for your team?"
• "How was [process] being handled before?"
• "What prompted you to look for a solution?"
• "What were you hoping to achieve?"

Challenge Questions

• "What was the biggest challenge you faced with [problem]?"
• "How was this impacting your team/business?"
• "Can you walk me through a specific example of the problem?"
• "What happened if this went unsolved?"
• "What other solutions had you tried?"

Solution/Implementation Questions

• "Why did you choose [Product]?"
• "What was the implementation process like?"
• "Who was involved from your team?"
• "What surprised you during the rollout?"
• "What was the biggest adjustment for your team?"

Results Questions

• "What specific results have you seen?"
• "Can you quantify the improvement?"
• "How has this impacted [specific metric]?"
• "What feedback have you gotten from your team?"
• "What's the ROI you've experienced?"

Quote-Worthy Questions

• "If you had to describe [Product] in one sentence, what would it be?"
• "What would you tell someone considering [Product]?"
• "What's the biggest difference between before and after?"
• "How has this changed how you work?"
• "What gets you most excited about using [Product]?"

Forward-Looking Questions

• "What's next for your team with [Product]?"
• "How do you see this evolving?"
• "What advice would you give to others in your situation?"